With over 30 years experience in advertising and consumer marketing, I have brand and performance marketing expertise across several industries including retail, travel and hospitality. International and national brands include: Princess Cruises, Cunard Line, The Home Depot, Popeyes Louisiana Kitchen, Baja Fresh Mexican Grill and Total Wine & More.
As a marketing leader at Popeyes Louisiana Kitchen, Princess Cruises, Cunard Line, and Total Wine & More, I developed brand strategies and fully integrated positioning campaigns to not only differentiate, but distinguish, these brands from the competition with significant, measurable lifts in brand health metrics.
Having built digital marketing teams from the ground floor, I have lead Total Wine & More's incredible growth with a careful test-and-learn approach in search engine marketing, social media, programmatic advertising, CRM strategies, and affiliate marketing. Looking ahead to the cookieless digital world, I am steering Total Wine into the future with a focus on identity resolution, personalization and marketing automation.
Send me an email with a brief introduction and short summary of your business needs. I will respond to your email as quickly as I can! Or call me at 805-990-5364. Leave a message if I can't answer your call and I will call you back as soon as I can.
Alexandria, Virginia, United States
cell: 805-990-5364 email: pfogleman@gmail.com
Monday - Friday: 9am - 5pm
Saturday - Sunday: Closed
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