Brand TV and Video Content

Over the years I have brought brand promises to life with engaging television and video content. 

In 2015 I lead the global repositioning initiative at Princess Cruises where we promised cruisers they will "Come Back New" after their vacation. This campaign was extended into long form video content with our "Destinations In Depth" television series which was distributed via pre-cruise emails and in-room television aboard the ships.

At Total Wine I created the first television brand campaign emphasizing our core brand pillars of Service, Price and Selection.  To support our brand's authority in the spirits world, I have introduced an ongoing cocktail video series which now includes over 300 videos.

Click on the button below to check out samples of the television and video content on my YouTube channel!